Tuesday, December 4, 2012

Bing takes on Google over shopping ads | Reduction

Posted by

Bing takes on Google over shopping ads

Excerpt:

Now search engines are getting into the cutthroat holiday spirit. In a new attack on Google, Microsoft's Bing search engine accuses its rival's Google Shopping tool of being dishonest by only including paying vendors, ranking listings by how much they pay, and not clearly marking the results as sponsored. To make its point, Bing has launched a detailed site accusing Google Search of unsavory business practices and coined a new word: Scroogled. "In the beginning, Google preached, 'Don't be evil' -- but that changed on May 31, 2012. That's when Google Shopping announced a new initiative. Simply put, all of their shopping results are now paid ads," reads the campaign's mission statement. It goes on to say "when you limit choices and rank them by payment, consumers get Scroogled." The accusations are based on real changes.

People:

Bing

Overall Sentiment: -0.187853

Relevance: 0.256991

Stefan Weitz

Overall Sentiment: 0.111399

Relevance: 0.244404

SentimentQuote
0.0761378"The primary point is, we think they should stop the practice of pay to rank, or at least make it very clear what's going on," said Stefan Weitz, ...
0"If you actually were looking at pure price, they would be more comparable," said Weitz.
0.30944"This was meant to be a fairly lighthearted holiday campaign," explained Weitz.
Sentiment Stats:
  • Number of Quotes: 3
  • Aggregate Sentiment: 0.3855778
  • Mean: 0.12852593333333
  • Standard Deviation: 1

Key:

  • Aggregate Sentiment is meant to be an indicator of an individual's overall sentiment.
  • The Mean is meant to be an indicator of an individual's average comment sentiment.
  • The Standard Deviation, when there are enough quotes, will indicate an individual's consistency of sentiment (i.e. a Standard Deviation of 0 would mean they were very consistent in their sentiment and 1 would mean they were very inconsistent).

Note that quote stats are likely to be meaningless beyond the aggregate score due to the tiny sample size. However, they are always provided just in case you find something useful there.

Additional Info:

Company: Google

Overall Sentiment: 0.060424

Relevance: 0.859588

Disambiguation: AcademicInstitution | AwardPresentingOrganization | OperatingSystemDeveloper | ProgrammingLanguageDeveloper | SoftwareDeveloper | VentureFundedCompanyReferences:
Site Meta Info
at
Labels: , , , ,

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)